Stephen Haag and Maeve Cummings are the authors of the popular textbook Management Information Systems for the Information Age. Both Haag and Cummings have extensive experience in the field of MIS, with Haag holding a PhD in Systems Engineering and Cummings holding a PhD in Management Information Systems.
In their book, Haag and Cummings explore the ever-evolving role of management information systems in the modern era, also known as the information age. They provide a comprehensive overview of the key concepts, principles, and technologies involved in MIS, and how they can be applied in various organizations and industries.
The authors begin by defining MIS as a collection of people, processes, and technologies that work together to gather, store, and analyze data to support decision-making and organizational operations. They also highlight how advancements in technology, such as the internet and cloud computing, have significantly impacted the way businesses use and manage information.
One of the key themes in the book is the importance of data and analytics in decision-making. Haag and Cummings emphasize the need for businesses to not only collect data but also to make sense of it and use it to inform strategic decisions. They discuss various analytical tools and techniques, such as data mining and business intelligence, that can help organizations gain insights and make data-driven decisions.
The book also covers the role of information systems in different business functions, including marketing, finance, and operations. It highlights how MIS can support these functions and improve overall business performance. Additionally, Haag and Cummings examine the ethical and legal considerations surrounding MIS, stressing the importance of responsible and ethical use of data.
Overall, Management Information Systems for the Information Age is a comprehensive and relevant guide for understanding the role and impact of MIS in the modern business landscape. The clear and concise writing style, along with real-world examples and case studies, make it an accessible read for students and professionals alike. Haag and Cummings have created a valuable resource for anyone looking to navigate the complex world of MIS in the information age.